Business intelligence shouldn’t require a computer science degree. Yet for years, combining data from multiple sources has meant either learning SQL, hiring data engineers, or wrestling with complex ETL tools. Tower Pipelines changes everything.

Tower Pipelines enables you to combine 2 or more data sources without knowing code—no separate ETL/ELT tool required.

The Problem with Traditional BI

Most business intelligence solutions follow the same frustrating pattern: first, you need to extract data from your sources, transform it using a separate ETL tool, load it into a data warehouse or data lake, and only then can you start building reports. This multi-step process creates several pain points:

  • Infrastructure overhead: Building and maintaining data lakes or warehouses as staging areas—provisioning servers, managing storage, handling backups
  • Storage costs: Paying for duplicate data storage—once in your source systems, again in your data lake
  • Tool sprawl: You need a BI tool AND an ETL tool AND a data lake/warehouse
  • Technical barriers: SQL knowledge required for data modeling
  • Time-consuming setup: Hours spent mapping columns and joining tables
  • Maintenance burden: Every new data source means reconfiguring your pipeline and expanding your data lake

Tower eliminates all of this. Pipeline results are automatically stored in Tower’s Cloud Data Lake, so you get enterprise-grade data infrastructure without having to manage it yourself.

Tower Pipelines: A Better Way

Tower Pipelines is built directly into Tower, eliminating the need for separate ETL/ELT tools. Connect your data sources, visually combine them using our intuitive node-based editor, and you’re ready to create reports. No intermediate steps. No separate tools to learn.

Key Benefits

1. Visual, Code-Free Data Combination

Connect your CRM, marketing platform, financial system, and any other data source. Select 2 or more connections, proceed to the pipeline editor, and visually join them by selecting common keys. No SQL required, no coding needed—just intuitive, node-based visual editing.

2. All-in-One Solution

Unlike traditional BI platforms that force you to use separate tools for data integration and visualization, Tower provides everything in one unified platform. Connect, combine, and visualize—all in the same place. You don’t need to set up or manage your own data lake or warehouse. Tower handles all data storage in its Cloud Data Lake—you get the benefits of a modern data infrastructure without the setup, maintenance, or infrastructure management burden.

3. Instant Productivity

Skip the weeks of ETL configuration and complex scripting. With Tower Pipelines’ visual interface, you can start building meaningful reports in minutes, not months.

4. Managed Cloud Data Lake

Tower’s Cloud Data Lake automatically stores your pipeline results, giving you the performance and scalability of a modern data lake without the setup or management overhead. No provisioning, no configuration, no maintenance—it just works.

The Future: From Visual to Automatic

Here’s where it gets even more exciting. We’re rapidly evolving Tower Pipelines from a visual editor to an intelligent, AI-powered automation platform.

Evolution Roadmap

Available Now: Visual Node-Based Editor

Use our intuitive visual interface to combine data sources. Select your connections, drag and drop nodes, choose common keys for joins—all without writing a single line of code. The visual approach gives you complete control while maintaining simplicity.

Next Week: Chat-to-Join & One-Click Auto-Join

We’re launching two game-changing features next week:

Chat-to-Join: Skip the visual editor entirely when you want speed. Simply chat with Tower: “Join my Salesforce and HubSpot data on customer email.” Tower’s AI understands your intent and creates the pipeline for you. You get the power of natural language with the precision of a purpose-built system.

One-Click Auto-Join: Tower will automatically analyze your selected data sources and suggest the optimal join strategy. One click, and Tower handles:

  • Identifying common attributes across your data sources
  • Determining the optimal join strategy
  • Creating the appropriate data model
  • Handling complex relationships automatically

No more:

  • Wading through dozens of columns trying to find common attributes
  • Brainstorming which fields to join on
  • Testing different combinations to see what works
  • Manual schema mapping between systems

Example: Real-World Scenario

Imagine you want to analyze how marketing campaigns impact sales. You have:

  • Customer data in Salesforce
  • Marketing metrics in HubSpot
  • Financial data in QuickBooks
  • Website analytics in Google Analytics

Traditional approach:

  1. Set up a data lake or data warehouse (Snowflake, Redshift, BigQuery, etc.)
  2. Export data from all sources
  3. Open your ETL tool
  4. Map customer IDs, email addresses, and other identifiers
  5. Write JOIN statements
  6. Load transformed data into your data lake
  7. Test and debug relationships
  8. Finally, start building reports

Tower Pipelines approach (available now):

  1. Connect your data sources in Tower
  2. Select 2 or more connections you want to combine
  3. Click “Proceed to pipeline”
  4. Use the visual node-based editor to join sources by selecting common keys
  5. Create your reports with unified data

No code. No separate ETL tool. No data lake to set up and maintain—Tower’s Cloud Data Lake handles all storage automatically. Just visual, intuitive data combination.

Coming next week: Chat-to-Join & Auto-Join Next week, you’ll be able to skip the visual editor entirely. Just describe how you want to combine your data, and Tower’s AI creates the joins for you. Or let Tower analyze your data sources and automatically suggest the optimal joins with one-click auto-join. Your data, unified instantly.

Powerful. Efficient.

Tower Pipelines embodies what Tower stands for: powerful capabilities delivered efficiently. We believe that enterprise-grade analytics should be accessible to everyone, not just those with technical degrees.

Power Without Complexity

  • Connect to dozens of data sources
  • Handle complex many-to-many relationships
  • Process millions of rows
  • Support advanced analytics and calculations

Efficiency Without Compromise

  • No separate ETL tool needed
  • No coding required
  • Automatic data modeling (launching next week)
  • Instant time-to-insight

Who Benefits from Tower Pipelines?

Business Analysts

Create comprehensive reports combining data from multiple sources using visual tools—no need to wait for IT support or learn SQL. The node-based editor puts the power in your hands.

Executives

Get unified dashboards that bring together metrics from across your organization—no more switching between systems. And with chat-to-join and auto-join launching next week, you can describe what you need in plain English or let Tower figure it out automatically.

Operations Teams

Monitor performance across platforms in real-time with automatically refreshed, multi-source dashboards. Visual pipeline editing makes it easy to adjust as your needs change.

Small Businesses

Access enterprise-grade data integration without the enterprise budget or complexity. The visual interface is intuitive enough for anyone to use—no data engineers required.

Getting Started with Tower Pipelines

Tower Pipelines is available now for all Tower users. Here’s how to get started:

  1. Connect Your Sources: Use Tower’s growing library of native connectors to link your data sources
  2. Select Your Connections: Choose 2 or more data sources you want to combine
  3. Proceed to Pipeline: Click the “Proceed to pipeline” button
  4. Visual Join Editor: Use the node-based visual editor to join your sources by selecting common keys
  5. Create Reports: Build dashboards and visualizations using your unified data
  6. Automate Updates: Set refresh schedules to keep your data current

And starting next week, with chat-to-join and auto-join, you can skip the visual editor entirely. Simply describe your joins in natural language, or let Tower automatically analyze your sources and suggest the optimal joins with one click.

The Elimination of ETL Overhead

Every business intelligence project has hidden costs: the time spent configuring ETL tools, maintaining data pipelines, troubleshooting failed jobs, and updating integrations when source systems change. These costs add up to thousands of hours and often require dedicated staff.

Tower Pipelines eliminates this overhead. The visual node-based editor makes pipeline creation intuitive and maintainable. Your team can focus on what matters—analyzing data and making decisions—instead of writing and debugging integration scripts.

And as we roll out chat-to-join and auto-join capabilities next week, even the visual editing step becomes optional. Tower evolves with your needs, progressively reducing the friction between your questions and your answers.

Join the Pipeline Revolution

Tower Pipelines represents a fundamental shift in how businesses approach data integration. We’re removing the barriers between your data sources and your insights, starting with visual, code-free tools and rapidly evolving toward intelligent automation.

Whether you’re combining two data sources or twenty, Tower Pipelines provides an elegant, intuitive experience. Use the visual editor today, and starting next week, leverage chat-to-join or one-click auto-join for even faster results. Each step brings more power with less complexity.

Ready to eliminate your ETL tools? Discover how Tower Pipelines can transform your analytics workflow. Connect your data sources, combine them visually (or with AI), and start building insights today.

Tower is powerful. Tower is efficient. Tower is ready for your data.

Tower Pipelines is available now with visual node-based editing. Chat-to-join and one-click auto-join both launch next week. Learn more about Tower or contact us to see a demo.