Tower vs Power BI
Power BI is Microsoft's BI platform, now with Copilot. Tower automates the work before the dashboard. Here is how they compare, with sources.
The short version
Power BI is a capable, widely used BI platform, and Copilot now lets users ask questions and build report pages in natural language.
Tower's difference is end-to-end automation: it builds the connectors, joins, transformations and semantic layer, then the dashboard, so you don't need Power Query and DAX authors before the AI can help.
Comparison
Side by Side
Competitor details are from Power BI's own pricing and documentation pages, checked on 8 November 2026. Sources are listed at the end of this page.
| Area | Tower | Power BI |
|---|---|---|
| What it is | An AI analytics platform that automates the path from data connection to dashboard and recommended actions | Microsoft's BI platform, part of Microsoft Fabric |
| Data preparation | Connectors, joins and transformations are generated for you, on a managed data lake | Power Query for shaping data, with Fabric data engineering and warehousing for larger pipelines |
| Data model | Tower builds the semantic layer from your connected sources | Authors build semantic models with relationships and DAX measures; Microsoft advises preparing them before using Copilot |
| Building dashboards | Describe the dashboard in plain language or quick-generate one, then refine it by chat or in the editor | Drag-and-drop report authoring; Copilot can create and edit report pages from a prompt |
| Conversational AI | Natural-language chat is the main way to work, included in every paid plan | Copilot answers questions, summarizes reports and writes DAX; it needs a paid Fabric capacity (F2 or higher), not just a Pro or PPU licence |
| Predictive and prescriptive | Descriptive, predictive and prescriptive analytics, including recommended next actions | Forecasting in line charts and AI visuals such as key influencers; Fabric adds data science tooling |
| Time to first dashboard | About 2 minutes after connecting a source (our estimate) | Fast on a prepared semantic model; longer when data needs shaping and modeling first |
| Skills needed | No SQL, DAX or Power Query | Authors benefit from Power Query and DAX skills; viewers need little |
| Ecosystem | Works alongside any stack and connects to Microsoft sources such as SQL Server and Excel | Deep integration with Microsoft 365, Teams, Excel and Fabric |
| Pricing model | Professional per user; Enterprise with unlimited users on tiered credits | Per user (Pro or Premium Per User), plus Fabric capacity for Copilot and large deployments |
Fit
When Each One Fits
Tower is a good fit if you:
- Don't have Power Query and DAX authors to prepare models for every request
- Want connectors, joins, transformations and the semantic layer built for you
- Want conversational AI without buying Fabric capacity
- Want recommended actions alongside the charts
- Use data across many platforms, not mainly Microsoft
Power BI is a good fit if you:
- Have standardized on Microsoft 365 and Fabric
- Already license Power BI through your Microsoft agreement
- Have experienced DAX authors and established semantic models
- Need close integration with Excel and Teams
Pricing
List Prices
Published list prices in US dollars as of 8 November 2026. Negotiated quotes, regional prices and add-ons vary, so confirm with each vendor.
Tower
- Explore: free access to public dashboards, no credit card required
- Professional: $100 per user per month, with 11 popular connectors and up to 100 dashboards
- Enterprise: custom pricing on tiered credits, with unlimited users and dashboards, 700+ connectors, SSO, RBAC and audit logging
- Free trial on request
Power BI
- Free account: create reports, but sharing needs a paid licence
- Power BI Pro: $14 per user per month, billed annually
- Premium Per User: $24 per user per month, billed annually
- Fabric capacity: priced separately, reserved or pay-as-you-go; needed for Copilot
Switching
Moving from Power BI to Tower
Tower connects to the same sources your Power BI reports use. Reports aren't imported; you recreate the ones you still need, and many teams run both tools while they do.
- Connect the sources behind your most-used reports.
- Let Tower build the data model, then check its numbers against Power BI.
- Recreate your priority reports by describing them, and share them with users.
- Retire reports as they are replaced.
FAQ
Frequently asked questions
Key answers for technical and business evaluators.
Sources
Sources
Competitor facts checked on 8 November 2026. Vendors change prices and features often; tell us if something here is out of date.
- Power BI pricing (microsoft.com)
- Copilot for Power BI overview, updated August 2026 (Microsoft Learn)
- Tower pricing
Power BI is a trademark of its owner. Codygon is not affiliated with or endorsed by it. Tower timings are our estimates.
Next step
See Tower Next to Power BI
Bring a question your team answers in Power BI today, and we'll build it in Tower during the demo.
Learn more about Tower